Guide every conversation
with decision trees.
Create visual conversation paths that qualify leads, triage support tickets, and onboard customers, all without an agent touching the keyboard.
See it in action.
Built for non-technical teams.
Drag-and-drop builder
Build conversation trees visually. No code, no technical skills required.
Conditional branching
Route conversations based on user responses, attributes, or custom logic.
Test before deploy
Preview every conversation path in a sandbox before going live.
Branch analytics
See which paths customers take most and where they drop off.
Rich responses
Add text, images, buttons, quick replies, and links at any step.
Human handoff
Transfer to a live agent at any point in the tree, with the full transcript attached.
Common use cases.
Support triage
Ask customers what they need help with and route to the right team automatically. Billing, technical, and account issues each get their own path.
Sales qualification
Qualify leads before they reach your sales team. Ask about company size, budget, and timeline, then book a meeting or send pricing.
Onboarding flows
Guide new users through product setup step by step. Collect information, suggest features, and link to relevant help articles.
Decision trees or an AI chatbot? Use both.
We get this question a lot, so here's the honest answer. Decision trees are the right tool when the conversation has to follow a fixed path: refund eligibility checks, lead qualification with required fields, anything where compliance or your CRM demands the same questions in the same order. You control every word the bot says, which legal teams tend to appreciate.
AI is the right tool for the long tail: the hundreds of slightly different ways people ask about shipping times or password resets. That's why EzyConn lets you mix them in one flow. Start a visitor in a tree, drop them into an AI answer trained on your docs when they pick "Something else", and pull a human in through live chat when the AI hits its limit.
In practice most of our customers run trees at the front door for routing, AI in the middle for answers, and humans at the end for judgment calls. The tree builder and the AI share the same conversation record, so nothing gets lost in the handoffs.
How teams build their first tree.
The fastest first tree is a three-branch triage: "What do you need help with?" with Billing, Technical, and Sales as the options. Point each branch at the right team, add a knowledge base search on the technical branch, and put a booking link on the sales branch. Most teams have that live in under 20 minutes, then refine it once the branch analytics show where people actually click and where they drop off.
From there, pair trees with workflow automation so the routing happens by rule instead of by hand: VIP customers skip the queue, after-hours chats go to the AI, and pricing-page visitors land with sales.
What it costs.
The decision tree builder is included on every plan, including the free one. Free gets you 2 seats and 100 AI conversations a month with no vendor branding on the widget. Pro is $25/mo and Unlimited is $95/mo when you need more volume and more seats. Full details are on the pricing page.
Frequently asked questions.
Do I need technical skills?
No. The builder is entirely visual: drag nodes, connect branches, and write messages. Anyone on your team can build a tree.
Can I connect decision trees to my CRM?
Yes. Push data from any step into Salesforce, HubSpot, or any tool via our API or Zapier integration.
How many branches can a tree have?
Unlimited. Build as many branches and levels as your workflow requires.
Can I A/B test different tree versions?
Yes. Create multiple versions and split traffic to see which flow performs better.
Build your first tree today.
Free to start. No credit card required. No code needed.